Producer: “Hurrying to death cinema” – Helsingborgs Dagblad

– I hard to see how this is going to reverse the economic crisis in the industry. I rather think that this will be counterproductive. And that this would ensure that we get better Swedish film I do not believe for a second.

According to Bah Kuhnke, the new film policy in practice, including mean time between a film goes up to the cinema and then released on digital platforms and DVD shortened. In addition, abolished the impugned automatic support and replaced by a new marketing support.

Machine support has long has been a hot potato that shared Film Sweden in the two camps, as many believe that the wide film supported at the expense of narrower “quality films”.

– It is good to automatic support disappears. It has not been handled well by the industry and several films that received support has flopped, says Lena Rehnberg.

To finance the increased governmental responsibility that the new film policy means proposed a raise in VAT on cinema performances from 6 to 25 percent. At the same time abolished the so-called cinema fee of 10 percent, according to Bah Kuhnke to do that movie ticket prices have not significantly affected. But Rehnberg feel worried about how it will affect the theaters.

– This may speed up the cinema death. It is clear that people will go less to the cinema of the film comes on DVD one month later. That people see films at the cinema is very important for the industry, it means everything.